Rethinking Wine Tasting f
Rethinking Wine Tasting for Chinese Consumers: A Service Design Approach Enhanced by Multimodal Personalization
Rethinking Wine Tasting for Chinese Consumers: A Service Design Approach Enhanced by Multimodal Personalization
arXiv:2510.00583v1 Announce Type: new
Abstract: Wine tasting is a multimodal and culturally embedded activity that presents unique challenges when adapted to non-Western contexts. This paper proposes a service design approach rooted in contextual co-creation to reimagine wine tasting experiences fo…
