Winning the attention gam
Winning the attention game: How brands are thriving in gamings immersive worlds – description
Winning the attention game: How brands are thriving in gamings immersive worlds – description
Attention has become one of the most valuable yet elusive resources for brands.With consumers engaging with multiple screens, platforms and content streams simultaneously, capturing and sustaining a – source – Activision Blizzard Media http://digiday.com/sponsored/winning-the-attention-game-how-brands-are-thriving-in-gamings-immersive-worlds/